Introducing THE LIST. More joy in real life.

What is The List?

The List helps you find inspired ideas and trusted recommendations faster—and helps creative businesses get discovered, supported, and grow.

Part curated marketplace, part creative support system, The List brings together thoughtful local discovery, practical guidance, and The Play Shop point of view.

For you, it means less searching and a better place to begin—with celebration inspiration, creative ideas, businesses worth knowing, and thoughtful details that make real life more interesting.

For creative businesses, it means more than a listing. The List offers visibility, guidance, and programming to help small businesses strengthen their presence, reach the right audience, and grow with greater clarity.

At the center of The List is The Playground, a creative marketplace in the making—showcasing thoughtful businesses, products, services, and experiences.

As we build, members receive curated discoveries, personal recommendations, and introductions to creative businesses worth knowing.

The Play Shop Edit combines AI technology with The Play Shop point of view to help members turn an idea, question, or celebration into a clear place to begin.

A marketplace for modern joyful living.
A growth engine for creative businesses.
A trusted guide to what is worth finding.

What You Will Find Inside

  • The Playground is the emerging creative marketplace at the center of The List—a fresh network of thoughtful businesses, services, products, and experiences.

    As we build, members receive curated discoveries, personalized guidance through The Play Shop Edit, and introductions to creative businesses worth knowing.

    For creative businesses, The Playground offers a new way to be seen, supported, and connected with the people looking for what you do.

  • An AI-powered creative assistant informed by years of experience in hosting, branding, entrepreneurship, creative direction, and thoughtful living.

    Whether you're planning a birthday party, baby shower, or dinner party, refining a brand, launching a business, or simply looking for a trusted perspective, The Play Shop Edit helps you navigate the decisions, details, and possibilities along the way.

  • A monthly digital magazine exploring how thoughtful women build businesses, host gatherings, nurture relationships, create meaningful work, and bring good ideas to life.

    Part inspiration, part practical wisdom, and part invitation to think a little differently about the way we live, work, gather, and grow.

  • A thoughtfully edited weekly note shaped by the ideas, recommendations, questions, and discoveries shared within The List community.

    Throughout the week, members are invited to contribute questions they're working through, resources they've found helpful, opportunities worth sharing, lessons learned along the way, and wins worth celebrating.

    We gather these contributions into a single weekly note designed to surface useful ideas, fresh perspective, and recommendations you might not have found on your own.

    Thoughtfully edited, intentionally paced, and designed to add value—not more noise—to an already full life.

  • A monthly live conversation with a founder, creative, entrepreneur, or thought leader whose work and perspective we admire.

    Hosted virtually during the lunch hour, each Salon is designed to fit into real life—offering thoughtful conversation, practical wisdom, and fresh perspective without requiring an evening commitment.

    Every Salon is recorded and added to the member library, so if work, family, travel, or life gets in the way, you can listen whenever it works for you.

    Think of it as an hour spent learning from someone interesting, without needing to leave your desk.

  • Beginning in Q1 2027, members will be invited to join us for thoughtfully hosted in-person gatherings.

    Designed to foster meaningful connection, inspiring conversation, and a sense of community, these gatherings offer an opportunity to spend time with thoughtful women navigating many of the same questions, ambitions, and experiences.

    Locations and formats will evolve alongside the community, with the goal of creating opportunities for connection wherever members may be.

Join The List

The List (Monthly)
$29.00
Every month

The List helps you discover inspired ideas, trusted recommendations, and creative businesses worth knowing—and helps small businesses get discovered, supported, and grow.

✓ Access to The Play Shop Edit AI creative assistant
✓ Monthly Salon sessions for inspiration + fresh perspective
✓ The List Letter monthly digital magazine
✓ Notes From The List weekly curated member notes
✓ Quarterly in-person gatherings beginning Q1 2027
The List: Founding Member (Annual)
$295.00
Every year

Join The List for $295 a year and access thoughtful planning tools, original editorial, community programming, curated discoveries, and The Play Shop Edit—our custom AI-powered creative assistant. Plan with greater confidence. Discover people, places, and ideas worth knowing. Help creative businesses be seen, supported, and positioned to grow.

✓ Early priority access to The List and future offerings
✓ Access to The Play Shop Edit AI creative assistant
✓ Monthly Salons for inspiration + fresh perspective
✓ Editions of The List Letter + Notes From The List
✓ Quarterly in-person gatherings beginning Q4 2026

Frequently Asked Questions

  • Membership includes curated recommendations, practical planning tools, original editorial, Monthly Salons, community gatherings, and access to The Play Shop Edit, our custom AI-powered creative assistant.

    Members also receive early access to The Playground as our creative marketplace takes shape.

  • The Playground is the emerging creative marketplace at the center of The List—a fresh network of thoughtful businesses, products, services, and experiences for modern, joyful living.

    Members receive curated discoveries and personal recommendations, while creative businesses gain visibility and opportunities to connect with people looking for what they do.

  • The Playground is being built now. In the meantime, members receive curated discoveries, personal recommendations, and thoughtful introductions to creative businesses—and creative businesses can apply to join our founding network.

  • The Play Shop Edit is our own GPT—an AI-powered creative assistant built around The Play Shop's perspective on hosting, branding, entrepreneurship, creative direction, and thoughtful living.

    We have poured years of our experience, ideas, lessons learned, and creative thinking into informing our GPT to help you navigate the projects, celebrations, businesses, and everyday decisions that shape modern life.

  • Yes. Membership includes unlimited access to The Play Shop Edit as part of your subscription.

  • Yes. Every Salon is recorded and added to the member library, so if work, family, travel, or life gets in the way, you can watch or listen whenever it works for you.

  • Not at all. The List was designed to fit into real life.

    Whether you engage weekly, monthly, or simply return when you need guidance, inspiration, or support, the membership is designed to meet you where you are.

  • Yes. Membership can be canceled at any time.